Socially responsible recruitment: why you should expand your inclusion when hiring

Talent may be spread equally around the world, but what about opportunities?

By Lilia Stoyanov


Have you ever considered that getting a job can increase purchasing power, help send children to school and may completely change the lives of those in greater need, such as:


  • people living in high unemployment areas
  • people less able to move
  • people living in post-war zones
  • women in the Middle East
  • single parents
  • working moms
  • people on the Autism Spectrum, etc. 


For lots of people in Asia, holding a job is not easy and requires hours of daily commute. According to a 2015 New York Times article by Ian Johnson:


“As Beijing becomes a supercity, the rapid growth brings pains. Some of the new roads and rails are years from completion. For many people, the creation of the supercity so far has meant ever-longer commutes on gridlocked highways to the capital. Every morning at 5:30, Liu Desheng joins a dozen retirees waiting for the express bus to central Beijing from this small city in Hebei Province. Around 6:30, their adult children arrive. The line, now snaking down the street, has become an hour-long wait. “There’s not much I can contribute to the family anymore,” Mr. Liu, 62, said as his son waved goodbye from a bus window. “He is exhausted every day, so if I can help him get a bit more rest, I’ll do it.”


More worrying for many Yanjiao residents is the dearth of hospitals and schools. “The services are bad,” said Zheng Linyun, who works in a sales company in Beijing and commutes about five hours a day. His 6-year-old son just started elementary school and has more than 65 children in his class. “All we see are more and more people coming here.” ”


Lots of regular jobs could be transformed into remote jobs. By encouraging this the business has access to talent regardless of their location, and those in need of a job are employed.


According to a survey conducted by the London Business School, by 2020 50% of the workforce will work remotely. A recent survey by FlexJobs and WorldatWork found that only 3% of the organisations surveyed were actually trying to quantify the return on investment for job flexibility or remote work.


Sara Sutton Fell, CEO and founder of FlexJobs, said of the survey's findings - “That's shocking to me, because it says loudly and clearly that employers and management believe flexible work only benefits the employee; they don't even think it will benefit the broader organization."


Being a socially responsible company means being willing to transform jobs in an attempt to revitalise local communities and change people's life for good, while getting access to great talent worldwide. Having access to talent worldwide may optimise cash flow and minimise costs while doing good to the society at large. Open roles could be filled quickly to boost productivity. At the same time, people in need will receive a chance to get a job and provide for themselves and their families which on its turn revitalises local communities and helps to manage unemployment driven immigration.


The creation of virtual jobs does not require risky investment and opening of a rep office or a subsidiary in a new country. Investor’s business activities are governed by the applicable law in the country of domiciliation. The virtual contractors are responsible for their tax and social security payments. There are many remote contractors worldwide, but you could find a single trusted outsourcing partner that can manage it all, including the payments to contractors worldwide and the legal arrangements.


Remote work may be the future for some, the convenient choice for many, and the only possible option for millions of people around the world.





Lilia Stoyanov is currently CEO at Transformify. Previously she was Director PTP at Coca- Cola, General Manager and CFO at Skrill/Paysafe. She holds a post-graduate Diploma in Financial Startegy from Oxford University.