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E-commerce Trends in China: How to Drive Online Sales

In this session, we dived into the practical steps which businesses in China are taking to find E-commerce success. China is the biggest E-commerce market in the world, but as a brand, it's tough to survive in such a fast-moving and disruptive environment. In China more than anywhere else, online players need to build their digital playbook to meet the evolving consumer needs. Adrien Boué took the audience through how E-commerce is moving away from its traditional "Direct to Consumer" format in China. We reviewed the latest trends for E-Commerce in China such as Social Commerce, Live-Streaming, and O2O. The Chinese E-commerce landscape will inevitably influence the rest of the world, and this session will deliver highlights to brands and organizations on how to keep up with it.

 

ABOUT THE SPEAKER

 

 
With 9 years of experience in the digital industry, including at Apple in London and Salesforce in Paris, Adrien manages the growth of IT Consultis Singapore since this year. Having lived in China for many years, developing and executing sales strategies for IT Consultis, he is passionate about everything digital, e-commerce, and UX/UI for China and South East Asia. 
Speakers (s):

Adrien Boué - General Manager Singapore, IT Consultis

Date:
Thu, August 16, 2018
Time:
07:30 AM - 09:30 AM
Venue:
British Chamber of Commerce, 39 Robinson Road, #11-03 Robinson Point, Singapore 068911
ATTENDANCE FEE
ATTENDEEPRICE (INCLUDES 7% GST)
Member$ 20.00
Non-Member$ 35.00
  • Should the event registration be closed and you still wish to attend the event, please call the BritCham office: +65 6222 3552.
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  • No invoice will be issued for payment processing. A tax receipt will be issued upon request and receipt of payment.
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Speaker (s):

Adrien Boué - General Manager Singapore, IT Consultis

Date:
Thu, August 16, 2018
Time:
07:30 AM - 09:30 AM
Venue:
British Chamber of Commerce,
39 Robinson Road,
#11-03 Robinson Point,
Singapore 068911

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